If you’re visiting Rosarito and looking for that perfect souvenir—something more meaningful than a T-shirt or keychain—head to Boulevard Popotla. This colorful stretch of road is packed with art, creativity, and Baja charm.
Just south of Playas de Rosarito, Boulevard Artesanal Popotla feels like walking through an open-air gallery. Dozens of local artisans line the boulevard with handcrafted furniture, sculptures, and décor, while many also work out of their own workshops to create custom, one-of-a-kind pieces.
A Baja Tradition
Rosarito has long been known for its craftsmanship. For decades, locals have specialized in furniture making and decorative arts, turning the city into a destination for shoppers looking for unique, handmade pieces. Think wrought-iron gates, carved wooden tables, glass ornaments, ceramic sculptures, even marble and granite accents—each piece reflecting the skill and creativity of Baja’s artisans.
Shop Local, Meet the Makers
What makes Boulevard Popotla special is the personal connection. Most of the shops here are family-owned, which means you’ll often be welcomed by the artist or shop owner themselves. They’ll happily show off their work, explain their process, and maybe even design something custom just for you. Many American visitors travel to Rosarito specifically to buy furniture and art that can’t be found anywhere else.
Take a Piece of Rosarito Home
Walking along Boulevard Popotla is more than shopping—it’s an experience. Carpenters, potters, blacksmiths, and painters have turned this stretch of highway into a celebration of creativity. Whether you’re browsing for inspiration or searching for the perfect statement piece for your home, you’re sure to find something that tells a story.
So next time you’re in Rosarito, take a stroll down Boulevard Popotla. Bring your camera, soak in the colors, and maybe head home with a little piece of Baja’s artistry to make your space truly unique.
